Myer and Commonwealth Bank ink credit card deal

DEPARTMENT store chain Myer and Commonwealth Bank have inked a credit-card rewards deal, as competition for customer loyalty escalates in a subdued retail market.

From November 23, Commonwealth Bank awards credit-card customers can redeem points instantly at Myer.

The announcement follows David Jones's tie-up with Qantas which gives the high-end department store's branded American Express card members Qantas frequent-flyer points in exchange for spending.

All of Australia's major retailers are expanding their loyalty-card programs and card offerings to win more business in a weaker spending environment.

At the same time, they are trying to learn more about their customers' shopping habits, collecting information that can be used to market to them across online channels and mobile devices.


Read more at Brisbane Times

Topics:  commonwealth bank credit cards myer

Stay Connected

Update your news preferences and get the latest news delivered to your inbox.

Sharing cultures through food

DIG IN: Lockyer Valley Community Centre volunteers at the Harmony Day food tasting

Community centre hosts Harmony Day event

Gordon reflects on farming life in the Lockyer

LOOKING BACK: Laidley's Gordon Niebling says he has loved his farming life and living in the Lockyer Valley.

The self-proclaimed 'Jack of all trades”, Gordon Niebling.

Clare Atkinson Journalism Scholarship needs your support

IN HONOUR: Brightview's Lesley Atkinson is urging the public to help continue the Clare Atkinson Memorial Scholarship.

Help continue Clare Atkinson's legacy and the future of journalism.

Local Partners