THE Masters Apprentices front man and Aussie garage rock pioneer Jim Keays lost his battle with blood cancer today.
The 67-year-old passed away this morning from pneumonia related to the multiple myeloma he was diagnosed with seven years ago.
The ARIA Hall of Fame member had been admitted to The Alfred Hospital in Melbourne earlier this month.
The Masters Apprentices was formed in 1965 and the band is best known for the hits Undecided, Think About Tomorrow Today, Turn Up Your Radio and Because I Love You.
More recently, Keays had been performing with fellow '60s rockers Darryl Cotton and Russell Morris in the band Cotton Keays & Morris and as a solo artist.
He was also a keen painter.
Keays is survived by his partner Karin and three children.
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