AS the weather cools down, the Dawson Valley is warming up for the inaugural Dawson River Festival in September.
The Dawson Valley, comprising of Taroom, Theodore, Moura and Baralaba have united to facilitate a month long ‘travelling festival’ that showcases the simple pleasures of the Rural Heartland.
Beginning in September, each of the four Dawson Valley towns will host a themed event within their community. The festival is intended to attract tourists and locals to visit the quaint country towns and experience the true value of a country lifestyle.
Gladstone Area Promotion and Development Ltd (GAPDL) Regional Tourism Organization Chief Executive, Glenn Churchill said the Dawson River Festival is vital to the revitalization of the Regional Tourism Industry.
“The Dawson Valley, in particular the town of Theodore, was hit hard after the 2011 Summer of Sorrow. This refreshing initiative will aim to put the Dawson Valley back up in lights and encourage tourists to experience the wonders of the outback.”
Dawson River Towns Chair Mr Philip Casey said, “The four towns were affected by flooding in December 2010 and January 2011. The River Festival is one way that these communities are attracting visitors back with the clear message everyone is welcome!”
“The realignment of shire boundaries being the majority of the Dawson River has been a catalyst in developing this concept. Cooperative marketing of towns in wine districts has proven that this concept has merit and will only be limited by imagination and time.”
Mr Churchill continued, “From camp drafts in Baralaba, traditional Lantern Ceremony in Moura, the Theodore ‘Jam on the Junction’, to the impressive Taroom Race Day, The Dawson River Festival is bound to be a bundle of fun and entertainment for the whole family.”
“GAPDL aim to market and develop the Banana Shire as a preferred tourism destination through events and initiatives such as the Dawson River Festival.”
For more information about this exciting event please contact the Banana Shire Council on 49929500 or visit the website www.banana.qld.gov.au.
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